
Sergey Lyubarsky
I love innovative projects with high uncertainty, hard problems and bold solutions for building competitive products. I dive into new domains easily and am always interested in constant development and growth.
Work experience10 years 3 months
Co-founder, head of product and marketing
Stoballnik online school·YekaterinburgJanuary 2022 — present
- Design and own the technology ecosystem: client and internal services, integrations, process automation, data storage and processing.
- Own brand positioning and growth, ad campaigns, corporate identity and the customer journey.
- Build and coordinate cross-functional delivery across employees and contractors.
- Provide the legal foundation of the school: internal and client documents, interaction with government bodies.
Personal data security specialist
SelfieID·YekaterinburgJune 2020 — present
- Consulting on personal data and trade secret protection, including biometric data; help with regulatory inspections.
- Development and maintenance of the full package of administrative and organizational security documentation to ensure legal compliance.
Managing expert
PSB Bank·MoscowNovember 2024 — February 2026
- Development of the remote banking system for the defense industry segment.
- Wrote the product metrics description.
- Participated in software import substitution for analytics teams.
Analytics team lead
Kaspersky·MoscowJuly 2022 — November 2024
- Lead analyst for b2b solution portals: Kaspersky Endpoint Security Cloud, Kaspersky Security Center Cloud Console, Kaspersky Security for Microsoft Office 365, Kaspersky NEXT.
- Handled business requests, prioritization and task setup for development, cross-functional collaboration and product requirement fulfillment across all regions.
- Improved project analytics processes and documentation standards for products.
Project manager, systems analyst
Alfa-Bank·MoscowOctober 2020 — July 2022
- Owned the project automating document recognition and verification for online mortgages: vendor requirements, testing, integration with suppliers and government systems.
- Optimized analyst team processes with business stakeholders; reworked retros and internal process change management.
- Took part in technical interviews and improved the systems analyst hiring process.
- Designed and implemented an onboarding, training and evaluation system for interns.
- As a project analyst, gathered and refined requirements, set tasks for developers and tested new mortgage account features.
Project manager, product owner
Tochka·YekaterinburgMarch 2019 — August 2020
- Led cross-functional teams and owned infrastructure product development.
- Owned the roadmap, backlog, prioritization and task setup for developers.
- Worked with clients and contractors.
- Successfully shipped: a support performance analytics system; a document verification and image-based client identification system; a bank-wide master system for storing and processing personal data.
Systems analyst
Tochka·YekaterinburgFebruary 2018 — August 2020
- Documented all business-account opening processes from scratch: business flows, exchanges and integrations of external and internal systems.
- Developed and implemented standards for analytics and architecture documentation.
- Built and taught an internal course on documenting processes and systems.
- Created and maintained a machine-learning based support performance analysis system.
- Built an MVP of a document verification and image-based client identification system.
Lecturer
Ural Federal University·YekaterinburgSeptember 2016 — August 2020
- Taught courses on databases, project management and information security.
- Supervised students’ research papers and theses.
Deputy CEO
Relation Rate·YekaterinburgOctober 2017 — February 2018
- Owned client relationships (large banks, retail chains and their suppliers), requirements gathering and task setup for the development department.
- Led the development department and introduced agile management, making project delivery predictable and aligned with client expectations.
- Projects included: invoice recognition and automation; social media people search by image; offline store visitor analytics; media sentiment analysis; Relation Hint; PsyHot.
Information security specialist
Relation Rate·YekaterinburgMay 2016 — October 2017
- Developed and maintained administrative and organizational information security documentation (trade secrets, personal data).
- Contributed to an international patent application in personal data processing.
- Developed and implemented standards for code and software documentation.
Education
2017Applied Computer Science
IT innovations in business·Master's degree
Ural Federal University — Graduate School of Economics and Management
2015Information Security
Comprehensive protection of informatization objects·Bachelor's degree
Ural Federal University — Institute of Radio Electronics and Information Technologies (IRIT-RTF)
Additional courses
2019Context. Result-driven attitudeBusiness Relations
2018Python. Advanced programmingUNIT Training Center
2018SQL (Oracle), advanced courseUNIT Training Center
2018Agile project planningSofonov & Partners
2016Legal support for startupsMSU
2016Machine Learning, Data Mining Applications, Business studiesNTUST
2015Commercialization of an innovative productUrFU
